Tag Archives: Adriano Goldshmeid

AG and the Perfect Washed Jean

Men's Protégé in 10 Year Wash

Men's Protégé in 10 Year Wash

Starting out at Diesel, Adriano Goldshmeid learned the intricacies of the perfect washed pair of jeans and in 2004 decided to extricate himself from the Diesel brand in order to start his own company: AG. Bringing what he learned in Diesel’s washhouses to his own line is what makes AG what it is today – a brand famous for its “AG-ed Vintage” washes, which are based on varying years of wear (eg. 5 year, 10 year etc.).

Women's Premiere in 5 Year Wash

Women's Premiere in 5 Year Wash

AG’s denim comes from mills in Italy and Japan and the jeans are manufactured  in Los Angeles, California. The best part is that the washes are all done by-hand at the same factory that sews them in order to keep the quality standard consistent. The art of AG’s perfectly washed jean has garnered the attention of many-a-celebrity with big names such as Kate Winslet, Eva Langoria, Heidi Klum and Jay-Z, and for good reason. Look at them!

Women's Premiere in 5 Year Wash

Women's Premiere in 5 Year Wash

Shown here is the women’s “Premiere” in “5 Years”. The fit is true-to-size, but will stretch ½ a size with normal wear due to the nature of the fabric, so buy them snug! They retail in the store for $298.00 CAD.

Men's Protégé in 10 Year Wash

Our male model is wearing the AG jean called the “Protégé” in the “10 Year” wash. The fit is true-to-size, and like the women’s is subject to stretching about ½ a size with wear.

The men’s “Protégé” retails for $338.00 CAD at dutil.

As always, wash cold water, inside-out and hang-to-dry.

(female model wears own shirt, shoes and accessories)